JOHN LEE
xxx Pangsapuri Idam
Jalan Aman Damai, 1x0 Penang
Phone: (04) xxx-1234
Email: jxxxx@email.com
Objective
To obtain a challenging position with a market leader that utilizes my experience in product management, sales management, account management and project management.
Professional Summary
Experienced sales representative with effective selling skills, experience in managing a product line, justifying new product development investments, determining and documenting new product requirements, developing sales forecasts and recommending product pricing and launching new products to the market place. Proven ability to manage key account relationships and large-scale projects. Experience with presenting to senior management, representing senior management in discussions with customers, vendors and distributors. Train and assist dealers, and coordinate sales and promotional activities in the region.
Experience
Sales Executive, Since Year 2002
Company ABC, Kuala Lumpur,
? Reporting to Sales Manager and Product Manager, responsible for a product line of 7 products representing RM1.2 million in sales revenue for a leading manufacture in ABC equipment. Generating sales of RM2.5 million annually.
? Increased product line sales from RM800,000 to RM1.6 million in year 2003, an increase of 100%.
? Launched a new product into the market place to replace an existing product, increasing annual unit sales from 3000 to 9000.
? Meet with dealers, distributors and end-users to define new product requirements and work with product development to document these requirements in product specifications.
? analyze competitive product offerings in terms of features and benefits, as well as pricing.
? Determine sales forecasts for proposed new products and justify new product development investments.
? Advice for review on product pricing and gross market goals for existing products annually and establish new product pricing.
? Conduct new product training for dealers including providing test units to key dealers for use in demonstrations and roadshows.
? Work with equipment suppliers and distributors to manage product offerings.
? Exhibit products at trade shows and trade fairs, and attend trade shows and trade fairs to review competitors and their products.
Sales Executive, 1999 - 2002
Company XYZ, Kuala Lumpur
? Managed all product launches in the branch office.
? Coordinated new product training for 300 company dealers and their sales representatives.
? Coordinated telemarketing and conducted market research to determine target sales.
? Prepared written status reports for senior management detailing launch status and sales report.
? Processed incoming orders, coordinated shipments and handled customer-related issues.
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